The latest in cancer treatment

Cancer develops when genetic material (DNA) becomes damaged or changed. Some cancer-causing genetic changes are inherited, while others come from exposure to chemicals (such as those in cigarette smoke), radiation, certain microbes or other environmental factors.

As science progresses, we’re learning more about these genetic changes and finding therapies to successfully target them. In general, targeted therapies have fewer side effects than broad-based chemotherapy. They can also be more effective in stopping the spread of a cancer when other treatments have failed.

CANCERPLEX® suite of products act as a personal compass, helping your oncologist navigate through mountains of scientific data to find the most appropriate targeted therapy option for you.

CANCERPLEX, a personalized medicine gene-based test, brings the most recent diagnostic discoveries to your cancer care, pinpointing the DNA changes that could be driving your cancer and identifying any therapies that have been shown to target those changes.

It’s all about your tumor’s DNA, that’s how it’s personalized medicine.

A therapy revolution

therapy-evolution-icon-1-1Chemotherapy works like an atomic bomb, destroying everything in its path with the hopes of wiping out the cancer cells. It may kill most of the cancer cells but will not prevent the surviving ones from spreading.

therapy-evolution-icon-2-1Targeted therapies act more like heat-seeking missiles, going directly after the mutated genes that may be driving the cancer and preventing those cancer cells from spreading or even killing them.

therapy-evolution-icon-3-1Mutation burden immuno-oncology acts like a beacon identifying who is likely to respond to immune checkpoint inhibitors. If you are more likely to respond, these checkpoint inhibitors use your own immune system to fight the cancer.



Reimbursement Information

KEW understands that insurance reimbursement for tests and treatments can be complicated. With that in mind, we try to make the reimbursement process as simple as possible:

  1. Your physician places an order for one of the CANCERPLEX tests and provides your complete insurance information on the requisition form.
  2. Once the test results are delivered to your physician, KEW bills your insurance company for the test. Processing times may vary between insurance carriers. During this period, you may receive an Explanation of Benefits (EOB). This is not a bill and will explain the portion of the cost that is being offered by your insurer.
  3. If your insurance company denies coverage, KEW will work on your behalf to obtain coverage and will assist in appealing if necessary, to minimize the financial burden.
  4. Once approved, KEW will receive payment from your insurer. Depending on the terms of your coverage, you may have financial responsibility for payment of applicable co-payments, co-insurance or a deductible. A Financial Assistance Program is also available for patients who qualify.

Talk to your oncologist to find out if CANCERPLEX testing and targeted therapy is right for you. Use this list of questions to begin your conversation.

If you have any questions, please see our patient FAQs  or call 855.225.4068 and press 1 Monday through Friday 7 am – 5:30 pm ET.